Hotels Taking Social Media Offline

While social media may not be the most effective sales conversion tool for companies in the travel and hospitality industries, it is still a critical factor for a company’s online reputation management.  Twitter, Facebook, Pinterest and others social media channels are a great way for you to reach out to fans and potential travelers alike. […]

Google Outpaces Social Media in Priceline Conversions

Social media channels play an important role for every company’s online reputation, but are they providing the best ROI when it comes to digital ad-spend? According to Priceline’s CEO Darren Huston, ads for his company on Facebook and Twitter have failed to deliver results. “For Facebook and Twitter, we have endless amounts of money,” Huston […]

Top 10 Hotel Amenities for Travelers

Amenities are a critical factor in how travelers perceive your property when they stay with you.  Millennial travelers are looking for the latest technological advancements, families are looking for more space, and most travelers are looking for some help along the way. The latest Hotels.com Amenities Survey revealed the Top 10 Most Important Hotel Property […]