7 marketing tips for anyone in the hospitality industry

In a rapidly growing industry, there are moments when property owners get bombarded by new information about which new trend will attract guests or generate bookings. After drilling down and looking at innovations and successful marketing campaigns, we’ve found seven marketing tips that have consistently helped properties see success. Simple booking: At the end of […]

Digital Marketing Strategies for the Independent Property

For quite some time there has been the idea that the independent property has to fight an up-hill battle to compete with large chain hotels in order to stand out in the industry. The fact of the matter is, the independent property can market themselves in a completely different light than chain hotels. There are […]

How Online Marketing is Changing Travel

Think of a standard television commercial.  They interrupt your regularly scheduled program anywhere from three to six times to advertise/sell/inform you of a new product, or something you simply cannot live without.  Did you want that interruption?  Probably not, but television commercials have become so much a part of the fabric of our society that […]