How Millennial Travelers are Changing Hospitality

The travel and hospitality industries continue to evolve, consolidate, and change on a daily basis. Acquisitions and mergers seem like common place, and it’s difficult to discern which property is related to which brand. The same can be said of travel demographics. The reign of dominance for baby boomers being the industry’s highest-value audience seems […]

Driving Direct: Deals & Packages on ResortsandLodges.com

Part of your strategy for driving direct traffic and bookings to your website may include adding deals and packages to enhance a traveler’s experience, and to entice them to return. However, you don’t have to limit yourself to adding your deals to your website; you can upload them directly to your ResortsandLodges.com listing so that […]

“Where are the Bookings?” — How ResortsandLodges.com Affects Traffic

As the travel landscape continues to change, and the impact of digital marketing continues to grow, it’s important to understand the effects marketing channels have on your business. While revenue is where your eyes may want to look right away, these partnerships can do so much more than increase what’s in the bank. When we […]

Jump Starting Your Property’s Direct Bookings through SEM

Getting travelers to your website is one of the first steps towards generating a direct booking, but how are travelers finding you?  Optimizing your website with best practices in SEO can help you improve your placement within Google, Yahoo and Bing Search Engine Results Pages (SERPs), but what other options are available? HebsDigital offered recommendations […]

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