To build a sustainable and profitable business in the travel & hospitality industry today, you need to be using email to nurture relationships with past and future guests. Spending time engaging with your guests and followers on social media is beneficial, making phone calls is crucial, but email is an absolute must. It’s one of […]
In order to boost loyalty, word of mouth, and repeat visits, you have to make an effort to engage with your guests during times when they aren’t physically at your property. It’s the only way to develop and nurture ongoing relationships that bring people and their friends through your door year-after-year. To effectively keep in […]
There are a lot of strategies and tactics you can implement to drive more conversions through your property website, but few are likely to work unless you’ve taken the time to develop the right copy for the pages your website visitors see. When it comes to interacting with potential customers online, words matter a great […]
As the travel landscape continues to change, and the impact of digital marketing continues to grow, it’s important to understand the effects marketing channels have on your business. While revenue is where your eyes may want to look right away, these partnerships can do so much more than increase what’s in the bank. When we […]
In the hospitality/travel industry, good customer service is everything. Without it, you can’t expect a strong reputation, active referrals, repeat bookings, or a sustainable business. As a property manager, it’s up to you to train your employees on how to excel in the art of great customer service—because it’s a skill that everyone, no matter […]
To boost property awareness and connect with new travelers who have never stayed with you before, you need to have an online presence — in many cases a website. To get people to actually book reservations with you though, simply having a place for online visitors to land isn’t enough. In order to successfully convince […]
To drive more reservations and profit for your resort this year, you need to be able to effectively connect with and nurture travelers who discover your resort online. This year, more people are using the internet to plan their vacations and book travel accommodations than ever before. Consider the following statistics about the state of travel […]
To drive more online reservations this year, you can’t just launch a great website. To be successful, you also have to effectively and proactively compete against other properties and hotels in your area. So how do you do it? It really comes down to a few things at the end of the day: Goal #1: […]
To exist in the hospitality industry today, you need to have a website. That’s really the bare minimum in order to compete in the space. To actually drive people to book reservations at your property over your competitors though, just having a website isn’t enough. If you want to play to win, you must have […]
In the hospitality industry, amazing customer service is the key to establishing a strong reputation, driving word-of-mouth, attracting new guests, and boosting revenue year-over-year. To increase the amount of bookings you take each month, you’ll need to make customer service a priority at your property. To make your guests feel welcomed and excited to tell […]
